About me

I’m a senior marketing and business leader who thrives on turning complex challenges into clear, actionable strategies that drive measurable growth.

Starting in consultancy, I developed a structured, high-standard approach that I later applied while leading B2B marketing for Fortissimo Capital companies and serving clients through my own agency, Just Right Marketing.

Today, I focus on driving business transformation through marketing, systems, and AI, enhancing go-to-market performance, improving output quality and speed, reducing costs, and building scalable infrastructures that support long-term growth.

I’m passionate about building teams that connect authentically with the business ecosystem and consistently deliver real, measurable results.

Why me?

  • Strong Business Intuition

    Quickly identifies opportunities and acts decisively to drive results.

  • Strategic Judgment & Flexibility

    Balances ambition with priorities, knowing when to accelerate, pivot, or pause.

  • Cross-Functional Leadership

    Bridges marketing, operations, and technology while supporting the CEO with broad leadership.

  • Process-Driven Builder

    Develops sustainable processes and technology to support scalable growth.

  • End-to-End Funnel Ownership

    Oversees the full pipeline from leads to revenue, aligning strategy, execution, and technology.

  • AI-Driven Marketing & Operational Efficiency

    Leverages AI to improve GTM performance, accelerate production, reduce costs, and enhance team effectiveness.